mandom corp.

Research & Development

Areas of Research & Development

About Mandom's Areas of Research & Development image

The term "cosmetic" is defined as products used on the human body aiming to clean, beautify and increase the attractiveness, alter the appearance or to keep the skin or hair in good condition, while "quasi-drug" is defined as products that carry out a variety of functions such as preventing bad breath or deodorizing the body.(*) In accordance with this purpose, Mandom conducts its research and development focusing on three areas: 1) hair and scalp, 2) skin, and 3) body odor/antiperspirants. Interest regarding the third field (body odor/antiperspirants) has particularly increased in recent years.

These three areas vary greatly from person to person depending on differences in ethnicity, gender, age, lifestyle habits, climate, and natural regional features. With this, there are as many inherent consumer wants as there are different situations each individual is experiencing.

Mandom promotes research and development in a wide range of domains in response to more consumer wants. This includes everything from break-throughs in the structures, functions, and mechanisms of the human body, to the discovery of ingredients to address consumer wants and applying those discoveries to product development.

(*) According to the Act on Securing Quality, Efficacy and Safety of Products Including Pharmaceuticals and Medical Devices